Professionally Written
We work closely with each client to become intimately familiar with their
business, personality, and culture. We learn all about your products and services.
From there, we help you create copy for your marketing materialsfrom your
corporate brochure to your websitethat will send the right message to your
audience, and increase your profits.
Writing for the Web is Different
Every day countless websites are added to the Internet. Competition has never
been so fierce in the marketplace as customers looking for a product or service
on the web must often wade through a lot of material before they find what they
want. If your website confuses them or makes them wait, they are just one click
away from your competitor.
Writing for the web must be able to grab the attention of impatient users
and get right to the point. It must tell the user what to do next in a way that
requires no discomfort on their part. We help clients create relevant website
content with clear calls-to-action for their customers, building customer loyalty
and repeat sales for your business.
Learn to Write Your Own Copy
If you operate a small business on a tight budget, you can learn how to write
effective copy for your own website and keep development fees down. DesignMonger.net
recommends the following titles to help you learn how to write your own powerful
copy for your website:
Net
Words: Creating High Impact Online Copy
by Nick Usborne
Writing for the web is different. If you need to write your own electronic
copy, Net Words provides an excellent short course in effective online copywriting.
It explains what works and what doesn't and shows you how to create copy for
websites, newsletters, and email campaigns guaranteed to:
- attract customers and hold their attention
- differentiate your business from its competitors online
- dramatically increase sales from your site
- build customer loyalty
- breathe new life into your customer services
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Don't
Make Me Think
by Steve Krug
Web usability expert, Steve Krug, explains web usability in terms we can all
relate to. Web developers and architects talk about the importance of web usability
when creating your website, but what does it all mean? This book details how
users really use the web nowadaysit's not how you think. Learn how to design
pages for scanning, not reading; how to write for the web; how to build great
navigation; create an outstanding home page; and more.
See more books we
recommend »
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